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Maher Elmashhara
Núcleo de Investigação em Políticas Económicas
 
  Bolseiro
  B8185@sri.uminho.pt
   253604517-601948 , 253605532
Publicações selecionadas
Elmashhara, M., & Soares, A. M. (2022). Linking atmospherics to shopping outcomes: The role of the desire to stay. Journal of Retailing and Consumer Services, 64(102744), 1–10. DOI
Elmashhara, M. G., & Soares, A. M. (2020). Entertain Me, I’ll Stay Longer! The Influence of Types of Entertainment on Mall Shoppers' Emotions and Behavior. Journal of Consumer Marketing, 37(1), 87–98. DOI
Elmashhara, M. G., & Soares, A. M. (2020). The influence of atmospherics general interior variables on shoppers’ emotions and behavior. International Review of Retail, Distribution and Consumer Research, 30(4), 437–459. DOI
Elmashhara, M., & Soares, A. (2019). The impact of entertainment and social interaction with salespeople on mall shopper satisfaction. International Journal of Retail and Distribution Management, 47(2), 94–110. DOI