Tuesday, 6/6/2023
In the
scope of the Applied Project of the Degree in Marketing, the final year
students of this degree presented on the 5th of June their final
works with the proposal of resolution of the marketing challenge presented by
the porcelain company Costa Verde. Oriented towards a pedagogical method of
learning based on real problems, the Marketing Project is a curricular unit of the
3rd year of the degree that aims to solve an interdisciplinary
marketing problem, presented by companies that the students have to analyse,
diagnose and solve in teams, guided by a teacher-tutor.
Congratulations
to the marketing finalist students that concluded this stage and a thanks to
Costa Verde company for the collaboration with EEG.
Gabinete de Comunicação
Escola de Economia e Gestão
Universidade do Minho
Telefone: 253 604541
e-mail: gci@eeg.uminho.pt
